Sarah Harmon runs the leading professional network (ie Linden) in Spain. Harmon is well aware of the circumstances in which the Spanish labor market and the barriers that women still face. He has indicated how to overcome these, as will be explained below.

 

Sarah Harmon strongly advocates that a person is much more than his or her job position. Therefore, preaching through his example, his profile in Linkedin does not place the director of a social network in Spain, but rather as a 'chief motivator'. The main motivator, or something like that, what it is and what it does to define what it does. The name also motivates its team, which is the key to Spanish strategy, where 12 million people are already connected to the world's largest professional network (totaling 590 million users). And, bearing in mind that, as he says, Spanish people are very bad at selling and promoting themselves. In order to teach them to eliminate barriers and barriers and to fear dominion, he organized an "ring of boxing and boxing" original, with about twenty journalists and counselors. There, the Linkedin manager put gloves on and started to kick off left-to-right.

 

"First, it's clear to where you want to go, what company you would like to work for. It's hard to know where you dreamed to be in five years, because the market is changing, but at least you have an idea of ​​what you do not want. Keep people in their companies and see what their experience and difference are. That way you will have an idea about how to build your profile, how to succeed and organize your career. A good picture is important, not necessarily common. And the title you place does not necessarily have to be your position; You are much more than you. Your career is not cut and paste one of your CVs; It has to tell a story. And the most important thing is to have an active network, participation. "

 

Sarah Harmon says there's a regular profile from Linkedin's user. "In Spain there are all ages and professions, from warehouse to CEO. We have a very good entry, especially in finance and technology. We want them to make their career better, to be more successful and more productive. About 25% are actively seeking work; Another 80% 'networking', creating their own personal brand ... They were reluctant to post the content but they already do it. In general, Spanish people are not good at promoting their talent. In my country, from a young age, teachers are obliged to speak publicly in class. You need to show more options to find out. And if you do not have a professional profile, you're losing opportunities, "Harmon says.

 

Linkedin's Spanish Speaker also talked about the Jobstacles report, which indicates that 70% of Spaniards do not seek work from the comfort zone. "The economy is very fast and you start dying professionally at the time you are located. If you want to be an employer until you reach retirement age, you must be constantly in the process of learning, improving skills, doing new things ... If you have been in the same position for two years, you have started to decline laborally. This is a very European one, not only Spanish. It is something that frustrates me in Spain, since here is the old age of a company because it is money that owes me, and this is not true. That thought must change. "