Late last year, SEAT unveiled a prototype electric motorcycle called the e-Scooter Concept at the Smart City Expo World Congress in Barcelona. Along with its new generation of electric scooters, SEAT, at this conference on smart cities, showed a firm commitment to a new way of mobility. And he’s not the only one; in fact, Daimler (manufacturer of Mercedes and Smart) and BMW are working together to make its mobility services a giant that will be able to compete with Uber or Cabify (in the case of FreeNow) or be a car-sharing leader with Car2Go and DriveNow car sharing. Also, Ford or Audi, among others, are already selling their electric scooters, and Peugeot has re-manufactured bicycles in the 19th century. as he did in the twentieth century, but this time, electric.

Traffic restrictions in large cities and the emergence of new opportunities for mobility have taken the transport sector into a new era, where gurus say the use of private cars is experiencing its last days.

"The concentration of citizens in cities is rising and it is estimated that 60% of our population will live in cities by 2030. Today's urban mobility is unsustainable, neither from an environmental point of view nor from the point of view of life and well-being demanded by today's urban society. "Environmental and health challenges, as well as urban welfare and experience challenges, not to mention the challenges of energy efficiency, regulators, social and ethical adoption in the use of new technologies. , explains Paz López, director of Madrid in Motion.

Barcelona and Bilbao, benchmarks

As the Deloitte City Mobility Index report points out, Barcelona is the sixth best city in the world for its mobility system, excellent public transport network coverage and policies to create more pedestrian space through initiatives such as super-housing, reducing car use in some areas.
For its part, Greenpeace's ranking shows that Barcelona surpasses Barcelona as the Spanish city with the most sustainable mobility, "thanks to a model that places pedestrian mobility at the heart of city life" We are facing a new emerging industry, which is immature but already accustomed as we see changes in technology and patterns in people’s use, they will develop more quickly than regulation and infrastructure. In this sense, we see interesting initiatives in many cities such as Barcelona and Santander, as well as an ecosystem of mobility innovation in Madrid, which is on its way to becoming an international benchmark, ”says Paz López.

Share, an alternative to private property

Carsharing, motosharing, bikesharing ... Transport sharing is a formula that has been working in big cities for years, allowing the use of cars, bicycles, scooters or electric motorcycles through short rentals, where you pay according to the kilometers traveled. At the end of 2011 there were almost 700,000 car-sharing users in Europe; if by 2020 it is estimated that this figure will rise to 15 million. Various studies confirm that a single car-sharing can replace 8 to 20 private vehicles. Another alternative that private property can have is VTC or taxis. The number of rental vehicles with a driver (VTC, Vehicle de Transporte con Conductor) exceeded 16,000 at the beginning of October last year, an increase of 32% on the same period last year. In this sense, Madrid is in the lead with 8,200 licenses.